These are the principles that guide us.
During her work as a nurse in her husband’s medical practice, she often taught patients about healthy eating to control their chronic medical issues. One day she was helping a patient, Rodney Jergenson, learn about healthy eating to control his diabetes. He told her quite bluntly that he wasn’t going to do that unless someone did it for him. It was the conversation that sparked a lightbulb for her—and she made it her life’s mission not only to educate people on healthy eating but to cook healthy meals for others to improve their health. Rene Ficek started as a dietitian with the company in 2013 and wanted to continue this mission and vision—the company sold in 2018 to her.